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The Hidden Drain on Your Marketing Efficiency

2025-07-29

Your sleek, full-color brochures are silently eroding your marketing budget. While they project professionalism, traditional print materials harbor insidious costs that sabotage ROI and undermine B2B loyalty in today’s digital-first landscape.

Consider these realities:

60% of printed brochures become obsolete within 3 months (Content Marketing Institute).

Distribution costs consume 35-45% of total print budgets (Forbes).

89% of B2B buyers prefer on-demand digital content (DemandGen Report).

Every obsolete stack in a warehouse represents sunk capital and missed engagement opportunities.

Transitioning to dynamic digital alternatives like video brochures eliminates recurring waste. These immersive tools:

Slash obsolescence costs with updatable content.

Eliminate logistics fees via digital distribution.

Boost engagement 7x longer than static print (Wyzowl).
This isn’t just cost reduction—it’s budget reallocation toward high-ROI activities.

Dongguan Hesheng Creative Technology Co., Ltd.

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The Hidden Drain on Your Marketing Efficiency

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